Local charities are the real winners in Carlsbad company’s Ultimate Fitness Challenge (UFC)
After four hard-fought weeks and 479,719,835 steps, the 2019 Ultimate Fitness Challenge (UFC), sponsored by Sonic Boom Wellness, has concluded. Three organizations have emerged victorious as this year’s champions – Washington and Lee University, City of Wheat Ridge, and Health Plan of San Mateo. But the pride of victory wasn’t the only thing on the line during the UFC – a $1,000 prize donation, made by Sonic Boom to a charity of each winner’s choosing, was the ultimate reward. The charities chosen by the winning companies include:
- Washington & Lee University – The Campus Kitchens Project
- City of Wheat Ridge – Ralston House
- Health Plan of San Mateo – Abundant Grace Coastside Worker
“The UFC is one of our most popular events of the year,” says Danna Korn, Chief Energizing Officer and co-founder of Sonic Boom. “It’s fun to see employees work together and compete against each other – motivating one another toward reaching a common goal. But more importantly, the UFC is about learning more about the local causes that our client-partners support, and it’s an honor for us to lend our support as well.”
This was the UFC’s eighth annual iteration, with nearly 2,000 individual participants signing up across 25 organizations. An initial qualifying round placed organizations into one of three “weight classes” – Heavyweight, Welterweight, and Bantamweight. Participants recorded their daily physical activity over the four-week period using activity-tracking devices, offloading the data onto a mobile app and increasing their company’s step-count while improving its place in the contest’s overall standings. The winning organizations were chosen based on the highest number of total average steps accumulated during the UFC.
- Washington & Lee University – 339,204 total average steps
- City of Wheat Ridge – 268,485 total average steps
- Health Plan of San Mateo – 263,692 total average steps
For more information about Sonic Boom’s Ultimate Fitness Challenge, or to learn how you can add Sonic Boom to your employee-wellness strategy, please contact Ross Gensler at (760) 438-1600, or by email at firstname.lastname@example.org.
About Sonic Boom Wellness
Sonic Boom Wellness is the only wellness and wellbeing platform that drives long-term behavior change by creating programs people love and want to take part in. Founded in 2007 by Danna Korn and Bryan Van Noy, Sonic Boom is one of the fastest-growing wellness companies in the country, boasting an impressive global client list, testimonials and references. Sonic Boom’s headquarters is in Carlsbad, CA.
Co-Founder / CEO / Chief Energizing Officer