The Boomer Blog

From our personal take on industry happenings to personal notes from our fearless co-founders (and some fun health tips scattered throughout), you’ve reached your source for thought leadership by Sonic Boom…

Challenges:  What are they, and what SHOULD they be?

The most over-used and abused word in wellness for the decade surely is “challenges” (right in front of “engagement,” but that’s for another blog).  What IS a challenge, and more importantly, what SHOULD it be? What IS a challenge? In many programs, a challenge...

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If you’re looking at Sonic Boom, you should check out these vendors too…

So, you’re looking for a new wellness program – wondering which of the hundreds of available vendors is right for you. This first stage of the vendor-selection process – before any proposals, demos, or reference checks are made – is the most critical to your program’s success, because you can’t find your perfect vendor if you don’t bring them to the table in the first place.

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Health coaching doesn’t work. Or does it? (Part III of III)

In Part I, we learned how traditional health coaching isn’t really helping many members get healthier. In Part II, we shared our recommendations for what to improve so coaching can finally achieve that important objective. Now, this third and final post introduces you...

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Health coaching doesn’t work. Or does it? (Part II of III)

In Part I of this three-part blog series, we discussed traditional health coaching and its numerous shortcomings. (If you haven’t read it yet, go back and get up to speed!) Now, in Part II, we’re discussing what ought to be done differently, with a quick glimpse into...

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