The Boomer Blog

From our personal take on industry happenings to personal notes from our fearless co-founders (and some fun health tips scattered throughout), you’ve reached your source for thought leadership by Sonic Boom…

Health coaching doesn’t work. Or does it? (Part III of III)

In Part I, we learned how traditional health coaching isn’t really helping many members get healthier. In Part II, we shared our recommendations for what to improve so coaching can finally achieve that important objective. Now, this third and final post introduces you...

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Health coaching doesn’t work. Or does it? (Part II of III)

In Part I of this three-part blog series, we discussed traditional health coaching and its numerous shortcomings. (If you haven’t read it yet, go back and get up to speed!) Now, in Part II, we’re discussing what ought to be done differently, with a quick glimpse into...

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Health coaching doesn’t work. Or does it? (Part I of III)

In Part I of this three-part blog series, you’ll learn more about why we steered away from traditional health-coaching programs to build our own lifestyle-coaching platform from scratch. (Part II will include information on our fresh approach to coaching, and Part III...

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A healthcare mandate in the right direction

Why 140 is the new 130 Last November, the American Heart Association declared new guidelines for healthy and unhealthy blood-pressure readings (see below for specifics).  Just as important as the new reference ranges themselves, the reason behind the...

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